Mareka Carter

  • SEX female
  • HEIGHT 176cm
  • JOB Creative at BBH
  • NO. OF RIDES 4
  • FAV. TERRAIN I like ups, not flats. More time for a chat. And I like stopping to take pictures from the top on the way down (rest the hands a bit...)
  • BIKE My prize Colnago Arte for the Alps, & a very special, very bubblegum pink Santini steel for around town (thanks Marcantonio!)

I think I had a bike when I was little…it had a basket perhaps…I can’t really remember. Let’s just say I’m not a lifelong cyclist.

But I worked with Adrian Moat, The Mountain Goat about 7 years ago, and he had this light in his eyes as he’d just come back from the Alps, and this crazy belief that I could ride with him next time. I laughed it off for a year or so, and then in Cannes, welcoming him in…something snapped.

And I’ve been a Firefly each year in some form ever since. It was a personal, physical challenge that I never thought I’d be able to manage, but the fact that it’s all for a worthy cause keeps me going. And my Firefly friends.

I like to be with them, in the middle or at the back, having a chat and stopping for sweets and encouragement from Woody’s truck once in a while. And I like the heroes welcome in Cannes – it will be extra special this year.

ALLEZ LES FLIES! XX